Overview
21stCentEd is an innovative educational technology company that is providing STEM education across the United States and beyond. The company focuses on integrating four key 21st-century skills – creativity, collaboration, critical thinking, and communication – into STEM curricula. Agency 1204 was hired as the in-house marketing arm delivering ACE Factor services including strategy, content, and engagement. We were able to help them build brand awareness and gain traction with numerous school districts implementing their methodology. Multiple school districts have completed Book and Documentary bundles where 21stCentEd guided them through publishing their own books while Agency 1204 produced short documentaries to showcase the positive impact of their programs, visually illustrating the innovative practices and success stories that reflect the community’s dedication to STEM education. We supported the first ever STEM Expo at Yankee Stadium, and helped to develop an international partnership in Jamaica supporting a vision for STEM throughout the country. This was spearheaded by the song “It Takes a Village” written by Jeremy Holmes, CEO of Agency 1204, and performed by renowned Dancehall legend Beenie Man. This STEM movement blossomed into a partnership with the Ministry of Education and Youth and a proclamation from Prime Minister Andrew Holness declaring Jamaica a STEM Island.
Deliverables
ACE Factor
Strategy
Video Design
Copywriting
Web Design
Audio Design
Graphic Design
Digital Marketing
Lead Generation
Experiential Marketing
Public Relations
Talent Integration
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